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SHORT-TERM RENTALS: an effective strategy

Posted by Andrea Curti on September 2, 2024
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SHORT-TERM RENTALS: an effective strategy

Short-term rentals have become a popular strategy for maximizing real
estate earnings, offering significant advantages over long-term rentals.
This detailed guide explores how IBI Curti can support you in the optimal
management of your property in Bologna.
Owners should be aware that in some areas of the city, properties of 50
m2 or less are no longer allowed to be used for BB or tourist lodging.

Thanks to our experience, you can get secure and guaranteed payments,
avoiding the risk of defaulting tenants. In addition, the flexibility offered
allows you to adapt the availability of the property to your personal needs,
maximizing returns.
IBI Curti manages every operational aspect, from promotion to
maintenance, ensuring complete and professional service.

Advantages of Short-term Rentals

Short-term rentals often offer higher returns than traditional rentals. This is
possible because of the flexibility to adjust prices according to seasonal
demand and local events. In practice, during periods of high demand,
such as summer vacations or special events, you can raise rates to
maximize earnings.

  • High annual income: Due to higher daily rates, cash flow can be much
    higher.
  • Perceived value: Well-managed and frequently occupied properties can
    increase their market value, becoming more attractive to potential buyers
    or investors. A property that generates a high income can be seen as a
    safer and more profitable investment.
  • Pricing Flexibility: By adjusting prices according to season and demand,
    you can optimize occupancy and profits, taking full advantage of local
    market opportunities.

Flexibility of Use

With short-term rentals, you have full control over the availability of your
property, which allows you to decide when to rent it and when to use it for
personal use. This flexibility allows you to maximize earnings without
giving up the opportunity to enjoy your property.

  • • Rate management: You can adjust prices according to season and
    demand, maximizing profits during periods of high demand and
    maintaining competitiveness during quieter periods.
  • Personal use: Reserve periods for personal use without penalty, ensuring
    that you can use the property for vacation or other personal needs
    without compromising financial returns.

This type of dynamic management allows you to take full advantage of the
potential of the short-term rental market, offering a balance between
economic return and personal use.

Security and Guarantees

With IBI Curti, you can count on guaranteed payments and comprehensive
insurance that covers any damage to the property, providing peace of
mind and protection.

  • Payment Guarantee: Guests pay in advance, eliminating the risk of
    delinquency. This prepayment system ensures continued financial
    stability.
  • Insurance: Coverage includes accidental damage and liability, protecting
    your property from unforeseen events. This policy ensures that any
    property damage or accident is covered, reducing the risks to the owner.

Optimization Strategies

Optimizing short rental management requires precise and targeted
strategies. Here’s how IBI Curti applies these techniques to maximize your
earnings.

Dynamic Pricing

IBI Curti uses dynamic pricing systems to adjust prices in real time based
on market demand. This approach allows you to take full advantage of
periods of high demand, such as local events or tourist seasons, thus
ensuring optimal returns.

  • • Continuous monitoring: Prices are updated regularly based on market
    analysis.
  • Rapid Adaptation: Ability to respond immediately to changes in demand.

Effective Marketing

A well-structured marketing strategy is critical to increasing your
property’s visibility and, consequently, bookings.

  • Professional Listings: Creating attractive and informative listings with
    detailed descriptions and high-quality photographs.
  • Online Promotion: Using platforms such as Airbnb and Booking.com to
    maximize your property’s visibility. This approach ensures broad and
    targeted coverage to potential guests.
  • SEO and SEM: Search engine optimization (SEO) and search engine
    marketing (SEM) campaigns to improve online ranking..
  • Social Media Marketing: Using social media to promote the property,
    reach a wider audience and interact with potential guests.

Through these strategies, IBI Curti not only ensures high occupancy, but
also a steady revenue stream, ensuring that your property is always
competitive in the marketplace.

Benefits for Owners

Increased Property Value

Professional management of short rentals can significantly increase the
value of your property. A property that generates a steady, high income is
considered a more profitable investment in the long term. Positive reviews
and high occupancy can improve the perception of the property’s value in
the eyes of potential buyers and investors.

  • Improved reputation: Professional management elevates the reputation
    of the property.
  • • Increased market price: A property with proven income can be sold at a
    higher price.

Constant Gains

A steady flow of bookings ensures continuous income by minimizing the
property’s vacation periods. This not only ensures a stable cash flow, but
also contributes to the regular maintenance and care of the property,
keeping it in optimal condition.

  • Financial stability: Regular check-ins reduce the risks associated with
    downtime.
  • Constant maintenance: Constant check-ins and check-outs facilitate
    periodic maintenance and updating the condition of the property.
affitti brevi bologna

Trusting IBI Curti for short-term rental management in Bologna is a winning
choice for those who want to maximize their real estate earnings with the
security of professional and reliable service.

Contact us today to find out how we can help you turn your property into
an optimized and secure source of income.

Contact us now to get more information from real estate professionals.

Watch the video to learn more about Ibi Curti

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